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THE 17 SUPER DUMBASS BLOGGING BLUNDERS Page 3
THE 17 SUPER DUMBASS BLOGGING BLUNDERS Read online
Page 3
PROGRAM IS OPEN TO JOIN!
UN-BLUNDER THE BLUNDER
The obvious way to solve this particular problem and eliminate this Blunder
is simply to join the Blog Beast program. Dave and Dave and their crack
development team have built an incredibly powerful platform that beats anything
else in the marketplace, especially when it comes to “bang for your buck”.
Simply put, for the money, there’s nothing else better out there to
get you up and running and making money faster than the Blog
Beast.
BLOGBEAST.COM
18
19
POWERED BY EMPOWER NETWORK
SPENDING TOO
MUCH TIME
SETTING UP
WHAT’S THE BLUNDER?
This Blunder is frequently the single greatest inhibitor of success online. It means that you’re
putting too much time into setting up and not enough time into focusing on actually engaging
with your audience and making money for your business through your blog.
WHY IT’S DUMBASS
This blunder is extra super dumbass because it’s very sneaky…
You feel like you’re getting a lot done because of all of the activity of fiddling with things. But
the reality is, you’re preventing yourself from doing what really needs to be done to have a
successful business…
Focusing on adding value and making money.
UN-BLUNDER THE BLUNDER
The easiest and quickest way to eliminate this Blunder is simply to realize that you’re making
it. Then, you need to decide in your mind that you’re going to stop. This is of course easier
said than done. It really only takes two things:
1) A great system that helps you quickly and easily set your blog up so that it is ready to
make you money.
2) A great mentor who can show you how and where you should be spending your time.
The training by Dave and Dave and their team leaders is, bar none, the best around. It’s
included in the Blog Beast program.
CLICK HERE TO BE THE FIRST TO KNOW WHEN
THE BLOG BEAST PROGRAM IS OPEN TO JOIN!
BLOGBEAST.COM
20
21
POWERED BY EMPOWER NETWORK
UN-BLUNDER THE BLUNDER
NOT LEVERAGING
MOBILE BLOGGING
WHAT’S THE BLUNDER?
This Blunder means staying stuck behind your laptop or desktop to run your business.
This is another Blunder that is easily fixed by joining the Blog Beast platform. The Daves’ one
touch, totally mobile blogging system that will also give you the freedom and lifestyle you
are after.
CLICK HERE TO BE THE FIRST TO KNOW WHEN
THE BLOG BEAST PROGRAM IS OPEN TO JOIN!
WHY IT’S DUMBASS
There are solutions available that make it completely unnecessary to stay chained to your
desktop. We live in a mobile world where your business can literally live in your pocket. If
you’re not leveraging it to live the “mobile lifestyle” you’re living in a time when “Blog” was
probably your neighbor’s name in the cave next door.
Be honest. When you made up your mind to start an online business, one of the biggest
reasons you probably made that decision was to do something you like and have freedom
to live the lifestyle you want, right?
Staying stuck behind your computer is just plain old masochism. Cut it out.
BLOGBEAST.COM
22
23
POWERED BY EMPOWER NETWORK
UN-BLUNDER THE BLUNDER
What you need is a simple, easy-to-use system that allows you to have a successful online
business without having to pretend to be a programmer.
TRYING TO BE A
PROGRAMMER
WHAT’S THE BLUNDER?
This is a trap that many online entrepreneurs are falling into. Just because you CAN doesn’t
mean you SHOULD.
Sure, there are other systems out there that can help you get a blog or a website set up.
What you don’t realize going in are all of the complications that generally accompany them
and require you to deal with programming and code.
WHY IT’S DUMBASS
You aren’t a programmer and you shouldn’t have to pretend to be. Why waste your time,
frustrated by confusing codes and pouring hours into all that techie stuff, when you could be
doing what only YOU can do by sharing your message with the world through your blog
instead?
BLOGBEAST.COM
24
25
POWERED BY EMPOWER NETWORK
WHAT’S THE BLUNDER?
POOR SEO
You’re not actively doing anything to take advantage of your blog’s power to help you get
found in search engines.
WHY IT’S DUMBASS
One of the greatest benefits of business blogging relates to search engine optimization. If
you’re not consciously taking action on the various ways to optimize your blog for search
engines, you’re missing out on the tremendous opportunities your blog offers to increase your
keyword rankings and grow your organic search traffic.
UN-BLUNDER THE BLUNDER
The number of terms that a website can rank for is directly related to the size of the site.
More often than not, the difference between a basic 50 page website and a dynamic,
traffic-attracting 500+ page site is an active blog. Because of this, blogging is an
absolutely essential practice for SEO and traffic-building. More indexed pages mean more
opportunities for keywords, so develop an SEO strategy for your blog and implement that
strategy for every piece of content you create and publish on your blog.
STEP 1: IDENTIFY YOUR KEYWORDS
Brainstorm keywords to help determine a topic for your blog. This is an important step in
developing your blog’s SEO strategy. Keep in mind that the more general a keyword is,
the more difficult it will be to rank for. An example of this: the head term “blogging” would
be more difficult to rank for than the long-tail keywords “how to use a blog.” You can use
Google’s free keyword tool, which offers insight into the competitiveness of a specific
keyword, to help you choose realistic keywords related to your blog’s topic.
STEP 2: OPTIMIZE BLOG CONTENT WITH THOSE KEYWORDS
The most important places to include keywords on any page of your site are in the page title,
the URL, and the H1 (Header) tag (in your blog’s case, this usually means your blog title).
This means that if you’re trying to rank for the keywords “how to use a blog,” you need to
make sure to use that phrase in that order in all three places.
26
27
POWERED BY EMPOWER NETWORK
LACK OF
ENGAGEMENT
WHAT’S THE BLUNDER?
If your blog is a one-way conversation for your ideas, offering no way for your visitors to
engage in conversations, interact, and provide feedback or just plain ‘ole talk to you, then
you are making the Dumbass Blogging Blunder of not creating an engaged tribe
of followers.
UN-BLUNDER THE BLUNDER
Remember that your blog’s readers are critical to the success of your blog, and treat them
as such. The purpose of publishing a blog, is to create your tribe of potential customers, and
they want to be heard.
Here are three things you can do to make
sure your tribe has a voice that you’re actively
listening to:
KEEP COMMENTS OPEN, MONITOR & REPLY
Don’t close the comments on your blog. They’re essential to facilitating conversation about
your blog content.
Keep track of the conversation that takes place on your blog by monitoring comments.
Replying when appropriate will show your readers you’re invested in the tribe you’ve created
and care about what they have to contribute.
DON’T MODERATE COMMENTS
Moderating comments will only deter people from commenting in the first place. Don’t fear
negative comments (people are nicer than you think), and embrace feedback as constructive
criticism. If you want to take extra precautions, publish a page that outlines your blog’s
comment policy and encourage people to comment intelligently and respectfully.
ASK QUESTIONS AND LISTEN TO FEEDBACK
Directly promote interaction by posing questions within your blog content. Ask readers how
they feel about the topic, if they have any additional insight or advice, or can point readers
to other resources they’ve come across related to the topic.
Have you noticed that your readers aren’t responding well to a particular topic or type of
content? Show them you’re listening by improving and modifying your blog’s content based
on their feedback.
WHY IT’S DUMBASS
You know that person who everyone tries to avoid at the party? The one who just talks about
themselves without letting anyone else get a word in edgewise… that’s what a one-way blog
is like. It suffocates conversation and engagement.
Blogging is social and when you treat your blog like a megaphone, instead of a two-way
conversation, everyone is just gonna want to get away from the noise. So put down the
megaphone and open up to engagement and building relationships with your readers.
BLOGBEAST.COM
28
29
POWERED BY EMPOWER NETWORK
NOT USING
MULTIMEDIA: VIDEO
WHAT’S THE BLUNDER?
I get it. You aren’t doing video because video is tough. You’ve got to
record it on your mobile device, download it to your computer, decide
where to host it, upload it to your host, find the embed code, then figure out
how to make that work in your blog post, hoping that when you paste the
code in, the “blogging fairy” blesses you and it actually works this time…
But it’s a huge Blunder to not be doing video!
One minute of video is worth 1.8 million
UN-BLUNDER THE BLUNDER
The obvious way to solve this particular problem and eliminate this Blunder
is simply to join the Blog Beast program. Dave and Dave and their crack
development team have built an incredibly powerful platform that beats anything
else in the marketplace, especially when it comes to “bang for your buck”.
Simply put, for the money, there’s nothing else better out there to
get you up and running and making money faster than the Blog
Beast.
BLOGBEAST.COM
18
19
POWERED BY EMPOWER NETWORK
SPENDING TOO
MUCH TIME
SETTING UP
WHAT’S THE BLUNDER?
This Blunder is frequently the single greatest inhibitor of success online. It means that you’re
putting too much time into setting up and not enough time into focusing on actually engaging
with your audience and making money for your business through your blog.
WHY IT’S DUMBASS
This blunder is extra super dumbass because it’s very sneaky…
You feel like you’re getting a lot done because of all of the activity of fiddling with things. But
the reality is, you’re preventing yourself from doing what really needs to be done to have a
successful business…
Focusing on adding value and making money.
UN-BLUNDER THE BLUNDER
The easiest and quickest way to eliminate this Blunder is simply to realize that you’re making
it. Then, you need to decide in your mind that you’re going to stop. This is of course easier
said than done. It really only takes two things:
1) A great system that helps you quickly and easily set your blog up so that it is ready to
make you money.
2) A great mentor who can show you how and where you should be spending your time.
The training by Dave and Dave and their team leaders is, bar none, the best around. It’s
included in the Blog Beast program.
CLICK HERE TO BE THE FIRST TO KNOW WHEN
THE BLOG BEAST PROGRAM IS OPEN TO JOIN!
BLOGBEAST.COM
20
21
POWERED BY EMPOWER NETWORK
UN-BLUNDER THE BLUNDER
NOT LEVERAGING
MOBILE BLOGGING
WHAT’S THE BLUNDER?
This Blunder means staying stuck behind your laptop or desktop to run your business.
This is another Blunder that is easily fixed by joining the Blog Beast platform. The Daves’ one
touch, totally mobile blogging system that will also give you the freedom and lifestyle you
are after.
CLICK HERE TO BE THE FIRST TO KNOW WHEN
THE BLOG BEAST PROGRAM IS OPEN TO JOIN!
WHY IT’S DUMBASS
There are solutions available that make it completely unnecessary to stay chained to your
desktop. We live in a mobile world where your business can literally live in your pocket. If
you’re not leveraging it to live the “mobile lifestyle” you’re living in a time when “Blog” was
probably your neighbor’s name in the cave next door.
Be honest. When you made up your mind to start an online business, one of the biggest
reasons you probably made that decision was to do something you like and have freedom
to live the lifestyle you want, right?
Staying stuck behind your computer is just plain old masochism. Cut it out.
BLOGBEAST.COM
22
23
POWERED BY EMPOWER NETWORK
UN-BLUNDER THE BLUNDER
What you need is a simple, easy-to-use system that allows you to have a successful online
business without having to pretend to be a programmer.
TRYING TO BE A
PROGRAMMER
WHAT’S THE BLUNDER?
This is a trap that many online entrepreneurs are falling into. Just because you CAN doesn’t
mean you SHOULD.
Sure, there are other systems out there that can help you get a blog or a website set up.
What you don’t realize going in are all of the complications that generally accompany them
and require you to deal with programming and code.
WHY IT’S DUMBASS
You aren’t a programmer and you shouldn’t have to pretend to be. Why waste your time,
frustrated by confusing codes and pouring hours into all that techie stuff, when you could be
doing what only YOU can do by sharing your message with the world through your blog
instead?
BLOGBEAST.COM
24
25
POWERED BY EMPOWER NETWORK
WHAT’S THE BLUNDER?
POOR SEO
You’re not actively doing anything to take advantage of your blog’s power to help you get
found in search engines.
WHY IT’S DUMBASS
One of the greatest benefits of business blogging relates to search engine optimization. If
you’re not consciously taking action on the various ways to optimize your blog for search
engines, you’re missing out on the tremendous opportunities your blog offers to increase your
keyword rankings and grow your organic search traffic.
UN-BLUNDER THE BLUNDER
The number of terms that a website can rank for is directly related to the size of the site.
More often than not, the difference between a basic 50 page website and a dynamic,
traffic-attracting 500+ page site is an active blog. Because of this, blogging is an
absolutely essential practice for SEO and traffic-building. More indexed pages mean more
opportunities for keywords, so develop an SEO strategy for your blog and implement that
strategy for every piece of content you create and publish on your blog.
STEP 1: IDENTIFY YOUR KEYWORDS
Brainstorm keywords to help determine a topic for your blog. This is an important step in
developing your blog’s SEO strategy. Keep in mind that the more general a keyword is,
the more difficult it will be to rank for. An example of this: the head term “blogging” would
be more difficult to rank for than the long-tail keywords “how to use a blog.” You can use
Google’s free keyword tool, which offers insight into the competitiveness of a specific
keyword, to help you choose realistic keywords related to your blog’s topic.
STEP 2: OPTIMIZE BLOG CONTENT WITH THOSE KEYWORDS
The most important places to include keywords on any page of your site are in the page title,
the URL, and the H1 (Header) tag (in your blog’s case, this usually means your blog title).
This means that if you’re trying to rank for the keywords “how to use a blog,” you need to
make sure to use that phrase in that order in all three places.
26
27
POWERED BY EMPOWER NETWORK
LACK OF
ENGAGEMENT
WHAT’S THE BLUNDER?
If your blog is a one-way conversation for your ideas, offering no way for your visitors to
engage in conversations, interact, and provide feedback or just plain ‘ole talk to you, then
you are making the Dumbass Blogging Blunder of not creating an engaged tribe
of followers.
UN-BLUNDER THE BLUNDER
Remember that your blog’s readers are critical to the success of your blog, and treat them
as such. The purpose of publishing a blog, is to create your tribe of potential customers, and
they want to be heard.
Here are three things you can do to make
sure your tribe has a voice that you’re actively
listening to:
KEEP COMMENTS OPEN, MONITOR & REPLY
Don’t close the comments on your blog. They’re essential to facilitating conversation about
your blog content.
Keep track of the conversation that takes place on your blog by monitoring comments.
Replying when appropriate will show your readers you’re invested in the tribe you’ve created
and care about what they have to contribute.
DON’T MODERATE COMMENTS
Moderating comments will only deter people from commenting in the first place. Don’t fear
negative comments (people are nicer than you think), and embrace feedback as constructive
criticism. If you want to take extra precautions, publish a page that outlines your blog’s
comment policy and encourage people to comment intelligently and respectfully.
ASK QUESTIONS AND LISTEN TO FEEDBACK
Directly promote interaction by posing questions within your blog content. Ask readers how
they feel about the topic, if they have any additional insight or advice, or can point readers
to other resources they’ve come across related to the topic.
Have you noticed that your readers aren’t responding well to a particular topic or type of
content? Show them you’re listening by improving and modifying your blog’s content based
on their feedback.
WHY IT’S DUMBASS
You know that person who everyone tries to avoid at the party? The one who just talks about
themselves without letting anyone else get a word in edgewise… that’s what a one-way blog
is like. It suffocates conversation and engagement.
Blogging is social and when you treat your blog like a megaphone, instead of a two-way
conversation, everyone is just gonna want to get away from the noise. So put down the
megaphone and open up to engagement and building relationships with your readers.
BLOGBEAST.COM
28
29
POWERED BY EMPOWER NETWORK
NOT USING
MULTIMEDIA: VIDEO
WHAT’S THE BLUNDER?
I get it. You aren’t doing video because video is tough. You’ve got to
record it on your mobile device, download it to your computer, decide
where to host it, upload it to your host, find the embed code, then figure out
how to make that work in your blog post, hoping that when you paste the
code in, the “blogging fairy” blesses you and it actually works this time…
But it’s a huge Blunder to not be doing video!
One minute of video is worth 1.8 million